If you recently got into SEO, I’m sure you’ve come across countless strategies to lead to your ideal destination. But, when it comes to ranking your site high, things aren’t as black and white as they seem.
Gone are days when you used to stuff in keywords many times and rank high.
Nowadays, search engines are smarter.
Here, tools can save hours of hassle and give you clear-cut data to help you to crack the algorithm in no time. Read on to find out the top 9 effective tools to improve your on-page SEO.
So, let’s get started!
On-page SEO refers to the practice of optimizing your website to help you gain better exposure and more organic traffic.
Apart from having high-quality content, on-page SEO also takes into account HTML tags like Title, Meta description, headers, and images to help Google favor your website over others.
If you manage to ace your on-page SEO, you can rest assured to gain website trustworthiness. authority, and impression to generate incredible conversions and views.
As a general rule of thumb, poor page loading speed can be the biggest culprit when you are getting relatively low traffic right now. GTmetrix is known as one of the best site optimization tools to help you boost your site speed score and improve its performance in no time.
Other than that, GTmetric has 28 servers in 7 different regions across the globe. This helps it give specific information on loading time, set up alerts for errors, and provides you with a complete video of your website loading to help you get an idea and optimize accordingly.
If you want to rank your website fast, the first time should be competitor analysis. This means hours of research on multiple competitors, struggling with Excel sheets, links, and data scraping can take up valuable time and money.
However, with SpyFu, you can get all of this information with just a single click.
Simply type in the website and see all the keywords your competitors are ranking on, ads they are running, and other analyses to help you stand above the rest.
Based on the results, the tool also provides recommendations to help improve your on-page SEO. Besides that, one thing that people absolutely love about SPyFu is how it gives insight on the keywords your competitors are currently Bidding on and what you should do next to improve your chances of having a successful paid campaign.
Moz Pro is an all-inclusive tool to help you:
- Find page domain authority
- SEO improvement suggestions
- Site explorer
- Keyword Planner
- Fix technical errors
- On-page SEO
- Link profile analysis
- Site crawling
This way, you get to have your own virtual SEO expert to help rank you high on search engines.
Are you getting enough traffic but minimal to no conversion whatsoever? Crazy Egg can help. Unlike most of the other SEO tools, it helps you track the behavior of your visitors. For instance, with this, you get answers to questions like”
What are your visitors avoiding?
- Which part of the webpage is generating the most conversions?
- What is not working?
- What is working?
To make this work, you simply have to insert a code to your website and let Crazy egg take care of the rest for you.
You can never go wrong with the Ahrefs Webmaster Tools that covers 100+ on and Off-page SEO errors. The best part? IT offers a step-by-step guide on how to fix it as well!
After you’ve run an audit of your website, the wide range of tools will provide you with different ways you can fix the issues and the strong points you can improve further.
Backlinking is a tedious task. Majestic can make it effortless.
With the help of Majestic you can easily analyze your domain authority, find out the quality of your backlinks and referrals, and help you build better relationships in the industry.
It provides you with a backlinking history of your and your competitors’ websites to compare the best links and unlock link intelligence to amp up the performance of your website. This way, you add credibility to your website and improve conversions in the long term.
If you are starting a blog, there is no way you are publishing your first article before running it through Copyscape. Whether it is intentional or unintentional, duplicate content will always be penalized.
To avoid that, Copyscape helps monitor and scan your content to find duplicate content. After the scans, you will have an updated version of the article with highlighted parts indicating content that needs to be changed.
This way, you also get to prevent lawsuits and hefty fines that come with plagiarized content.
Yoast SEO is the #1 recommended SEO plugin for all the webmasters out there. With this, you can optimize your articles based on your main keyword and cover all the aspects of ranking high on search engines.
Once you are done writing the articles, the plugin provides you with a list of improvement suggestions that can increase your likelihood of ranking on the first page of Google.
SimilarWeb is the ultimate SEO tool that carries out in-depth competitive analysis, tracks traffic sources, locations, and performance to help you optimize the website accordingly.
What’s more? You don’t need the paid account to make the most of the tool, the free version does wonders in providing you with all the information you need for your on-page SEO research.
All in all, SEO is an ongoing process. You certainly don’t want to use these tools once and call it day. As your content and search engine algorithm changes, you also need to stay ahead in your optimization skills to keep your website’s game strong.
Therefore, go through each tool mentioned above, compare features and find out what works for you. After that, you are all set to ace your On-page SEO!